CASE STUDY

ThinLizzy

Overview

A fast-growing makeup & skincare brand Thinlizzy was struggling to build brand awareness and increase conversion rates. Their campaigns weren't delivering desired engagement and sales.

Problem

ThinLizzy’s marketing content lacked authenticity and relatability, which affected consumer trust. Traditional ad creatives were not connecting with their target audience, leading to high ad costs and low conversion rates.

How We Helped

We developed a UGC-driven content strategy, partnering with influencers and real customers to create authentic video and photo testimonials. These UGC assets were deployed across paid social ads, product pages, email marketing, and most importantly, on the website. As a result, website conversions increased by 12%, while engagement on social platforms doubled within three months.

ThinLizzy Case Study Performance
Total GYM

Overview

Leading US brand Total Gym wanted to expand in Australia and New Zealand, seeking a localized strategy to increase awareness and drive sales.

Problem

Despite a strong product offering, Total Gym had limited recognition in Australia and New Zealand. Their existing paid media campaigns were not optimized for regional audiences, resulting in poor engagement and low conversion rates.

How We Helped

We launched a comprehensive paid media strategy across Meta, Google Ads, and TikTok, focusing on localized content, audience segmentation, and dynamic retargeting. By optimizing ad creatives and tailoring messaging to the regional audience, we increased brand awareness by 70% and drove a 50% boost in sales within the first six months.

Total Gym Case Study Performance
TV SHOP

Overview

Entrepreneur aimed to establish successful dropshipping store TV SHOP with unique products and compelling online presence to attract loyal customers.

Problem

The entrepreneur faced challenges in creating an engaging website and effective marketing content to capture the target audience’s attention. Additionally, there was a need for a robust paid advertising strategy to drive traffic and generate sales in a crowded market.

How We Helped

We collaborated closely with the entrepreneur to design a visually appealing and user-friendly website that showcased TV SHOP’s unique value proposition. Our creative team developed engaging content, including high-quality images and persuasive copy, to highlight product benefits. We then implemented a targeted paid advertising campaign across platforms such as Facebook and Instagram, utilizing precise audience segmentation and compelling ad creatives. This comprehensive approach led to a significant increase in website traffic and a steady growth in sales, establishing TV SHOP as a notable player in its niche.

TV Shop Case Study Performance